We are integrated within the hospitality industry due to years of "on the ground" training and experiences. Therefore, we understand the unique digital needs of the community. We boast the CHDM designation from HSMAI and Social Media certified.
Major brand experience to include however not limited to Marriott, Hilton and Hyatt.
If social selling is not part of your sales arsenal then you are missing out. We provide direct social selling support to include training.
What is your data saying? What is the story behind the numbers? How do you responsibly respond?
Your brand is sending a message whether you are in control of it or not. Structurally targeted presence makes a huge difference. The right message attracts key investors and the best employees.
Full-time, part-time or task specific...we got you covered.
Social Selling service, support and training.
New hotel take over to include checklist activities and onboarding.
Test Shops/audit of digital platforms.
Plan and analyze digital marketing efforts (SEO/SEM, PPC, CRM, email marketing, social media and display advertising campaigns).
Liaise with leadership, sales and revenue teams to optimize guest experience and ensure brand consistency.
Work with properties and revenue management teams to determine specific need areas and find digital solutions to convert potential guests.
Analyze and review web traffic metrics and suggest solutions to boost web presence.
Research and secure new web domains for new locations and projects and work with external/contracted IT support.
Work with digital agencies on development, implementation, and tracking digital marketing campaigns across all digital channels to ensure consistent, cohesive branding.
Measure and report on the performance of all digital marketing campaigns to corporate and property level teams.
Oversee and manage digital vendors on strategies for driving online traffic as well as invoicing/billing of said vendors.
Manage digital services with brand partners.
Track conversion rates and work to improve usability, design, and content to support managing, redesign and launch where possible.
Support planning and budgetary control of digital efforts.
Evaluate and respond accordingly to guest research, market conditions and competitor data as well as utilize strong analytics to evaluate end-to-end guest experience across multiple channels and guest touch points.
Communicate new technologies and provide updates on the forefront of development within digital marketing. Identify trends and insights and optimize spend and performance based on said insights. Provide thought leadership and perspective for adoption where appropriate.